Entrepreneur Debra Cooke is planning to support the Royal British Legion next month by spreading some freshly baked joy in a jar.
Debra, of Luddenden Foot, set up a business in the spring which involves her creating delicious cakes and selling them - not in cupcake cases or boxes, but in glass jars.
She said: “I originally got the idea from America when I was searching on line for cupcake recipes.
“In American they send the cakes to their loved ones in war zones. I intended to help families of our troops to do the same but due to the delivery times I was unable to.
“However, I do intend to make a donation of all sales to the British Legion during Poppy Week.”
Debra now sells her cakes, which she markets under the name Joy in a Jar, via her website and at the regular Saturday handmade craft fairs at Holme Street Arts Centre, Hebden Bridge.
She also supplied a selection of her cakes to the bank holiday Hebden Bridge Burlesque Festival in May and sold them at a craft weekend at Shibden Hall, Halifax.
Debra said: “I worked in social housing for a long time and decided, as I was coming up to 50, that I wanted a change and do something I enjoyed.
“I enjoy baking so I turned my hobby into a business. I started only a couple of years ago, at first making cupcakes and then bigger cakes for people. I saw the idea of cakes in a jar and thought I’d do that.
“I initially approached Calderdale Council for practical help in setting up my business and was given a mentor to assist me in everyday decisions, using their experience to help me make the right decisions to achieve success.
“I have also started a daily blog on the ups and downs of running a small business in2013 with little business acumen and a bit of common sense!
“I sell my cakes for gifts, dinner parties and wedding favours. I’m now concentrating on wedding fairs although I do hope to be able to sell Christmas Joy during December at the craft fairs - little Christmas cakes in jars - as well as my online deliveries.”